Case Study: Lite Properties Corporation Website Redesign
Problem:
Lite Properties Corporation (LPC), a real estate development company, was experiencing low online visibility and user engagement due to their outdated website. The website was difficult to navigate, had low-quality images, and lacked high-resolution videos. The company needed a website redevelopment and improvement to enhance their online presence and showcase their property portfolio.
Solution:
We provided LPC with a newly designed website that included high-quality images and high-resolution videos of their properties. The new website was user-friendly and easy to navigate, with clear calls-to-action and a responsive design for mobile and desktop devices. The new website also included a blog section to showcase the company’s latest news and insights.
Results:
After the website redesign, LPC experienced a significant increase in online visibility and user engagement. The website’s bounce rate decreased by 30%, indicating that users were spending more time on the website and exploring more pages. The website’s traffic increased by 40%, with the majority of the traffic coming from organic search results. The website’s conversion rate increased by 20%, with more users filling out contact forms and requesting property information.
Implications:
The website redesign helped LPC enhance its online presence and improve user engagement. The high-quality images and videos of their properties helped the company showcase their portfolio and attract more potential buyers. The user-friendly design and clear calls-to-action also helped users navigate the website and find the information they needed quickly. The blog section helped the company establish thought leadership in the industry and share valuable insights with their audience.
Conclusion:
The website redevelopment and improvement helped Lite Properties Corporation improve its online visibility, user engagement, and conversion rates. The high-quality images and videos, user-friendly design, and clear calls-to-action all contributed to a better user experience for LPC’s audience. The company is now better positioned to attract potential buyers and showcase its portfolio online.